About Us
Made for the Ride. Built Different.
Ruby’s Rodeo Beads started with one barrel racer, one horse named Ruby, and a big idea: make tack that lets riders show off their own style.

Our story
Ruby’s Rodeo Beads began as a summer project to help fund barrel racing. What started with a few handmade pieces grew into a brand built around creative tack, bold colors, and the horses and riders who bring it to life.
Leila is a barrel racer who started riding young and has trained Ruby herself. She knows tack needs to work for real horses and real riders—and she also believes it should have personality. That’s why RRB brings color, beads, and custom style into everyday horse gear.

What makes RRB different
We care about originality. We’ve created our own designs and product ideas, and we put thought into how our pieces are made and function. Some product categories may look familiar, but our designs and mechanics reflect the way we build for our customers. RRB is here to make tack that feels like you—not another copy of the same old thing.
Our community
RRB is more than a product page. It’s riders, horses, supporters, and small-business friends cheering each other on. We love seeing our pieces out in the arena and getting to know the people and horses behind every order.
